Roubit + Miniso Lifestyle Island
Year
2025
Type
3D Intern
Role
Use ai tools creating style frames based on the storyboard and design
Build 3D scene
( Modeling, rigging, texturing and lighting)
Worked on a TVC project for the lifestyle brand MINISO. The film follows a boy group's journey across three imaginative islands - Beauty, Lifestyle, and Toy Island - each showcasing MINISO’s diverse product range. I was mainly responsible for the Lifestyle and Toy Islands.
The Lifestyle Island, inspired by Dutch town, creating a cozy and serene atmosphere. The Toy Island, inspired by Southeast Asian landscapes, incorporated playful elements like plush toys and LEGO-style designs.
Scene Design，Ai generate 3D visual, 3D process
For toy island, I created the rabbit toy based on the real toy and some Lego style model. For Lifestyle island ,I used everyday items like slippers, hairbrushes, cups, towels and fans to form buildings, cars, fences, and roads
